This story appears in Rolling Stone‘s 2021 Future of Music issue, a special project delving into the next era of the multibillion-dollar hitmaking business. Read the other stories here. LJ Gutierrez’s head is full of Pokémon, frozen pizza, and Legos. At Universal’s branding division, her 35-person team obsesses over musical …
Read More »Universal Music's Branding Guru LJ Gutierrez — Future 25
