Tag Archives: gen-z

As a millennial who spends an inordinate amount of time scrolling through TikTok, I’m often approached by my peers in hushed, slightly embarrassed tones to explain or comment on various Gen Z ephemera. Usually, there’s a modicum of sociocultural context I can provide, which mostly amounts to explaining who Addison …

The first half of 2020 was an intense whirlwind, but one that “clarified and in some ways accelerated cultural trends that Gen Zs and millennials have been shaping for years,” Dawn Ostroff, Spotify‘s Chief Content & Advertising Business Officer, says. Ostroff and the audio-streaming platform released “Culture Next” this morning, …